Koshy explains the paradox at the heart of modern philanthropy — overall giving is up, yet donor numbers are down. Using neuroscience, he reveals how attention, trust, and memory drive generosity and what organizations must do to rebuild authentic connection in a distracted world.

Drawing from cutting-edge brain research, Koshy shows that generosity is a biological impulse — not a marketing trick. He offers a framework for fundraisers and business leaders to engage the brain’s natural pathways for empathy and reward without manipulation.

In an attention-deficit world, the biggest threat to giving isn’t rejection — it’s forgetfulness. Koshy breaks down how the brain stores and recalls emotional experiences, helping organizations create lasting “memory imprints” that turn first-time donors into lifelong supporters.

With AI transforming every sector, Koshy explores how ethical algorithms can amplify empathy rather than erode it. He outlines principles for using data and automation to deepen human connection and rebuild trust in philanthropy.

From confusing donation pages to emotionally flat messaging, Koshy uncovers the hidden barriers that keep people from giving — and how small behavioral tweaks can dramatically increase engagement and impact.

Koshy blends neuroscience, storytelling, and behavioral economics to decode the giving impulse. He invites audiences to rethink generosity as a fundamental expression of identity — and offers a vision for building a more compassionate, scientifically informed world.